Zero road fatalities is a goal for legislators, automotive suppliers, and original equipment manufacturers. To achieve this, major automotive companies are exploring autonomous driving technologies to complement their vehicle lineups’ active safety portfolios. Frost & Sullivan research found that the advanced driver assistance systems (ADAS) market is witnessing rapid growth in terms of technology, particularly in the developed markets of North America, China, and Europe. Most manufacturers, suppliers, and technology providers are charting a path toward full automation.
While current ADAS systems provide Levels 0 through 2 autonomy, with capabilities such as adaptive cruise control, lane departure warning systems, blind spot detection, and alerts for drowsy drivers, many companies are seeking to achieve higher levels of autonomy that minimize the need for driver oversight. Today’s systems primarily use radar or cameras that perceive surroundings to improve navigation, though each has inherent limitations: radar can perceive objects in ranges of up to 300 meters but cannot distinguish between pedestrian positions (e.g., crossing a road versus walking on a sidewalk) or various modes of transportation (e.g., motorcycles, trucks, buses, bikes, or commercial vehicles); although camera systems rectify this issue, rain, snow, and clouds can reduce their range from 200 meters to less than 50 meters.
Manufacturers are continuing their pursuit of the best sensor combination for their automated driving programs; offering only a camera, radar, and a few ultrasonic sensors is no longer sufficient. The recent introduction of the far superior light detection and ranging (LiDAR) sensors is another step toward highly intelligent autonomous or self-driving cars in which driver input becomes secondary to the vehicle’s perception of the road ahead.
Although LIDAR has better performance ratings than other ADAS sensors, it is expensive. Frost & Sullivan notes that smaller and more affordable LiDAR sensors are needed in this growing market. Together with camera and radar, LiDAR will be a core technology in providing 360-degree view to enhance safety.
The Frost Radar reveals the market positioning of companies in an industry using their Growth and Innovation scores as highlighted in the Frost Radar methodology. The document presents competitive profiles on each of the companies in the Frost Radar based on their strengths, opportunities, and a small discussion on their positioning. Frost & Sullivan analyzes hundreds of companies in the industry and benchmarks them across 10 criteria on the Frost Radar, where the leading companies in the industry are then positioned. Industry leaders on both the Growth and Innovation indices are recognized as best practice recipients.
Industry Overview
Industry Overview (continued)
The Frost Radar
Frost Radar—Description of Companies Plotted
Velodyne LiDAR
Luminar
Quanergy
LeddarTech
Innoviz
Hesai
Robosense
Ouster
Cepton
The Last Word—Key Takeaways
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Frost Radar—2 Major Indices, 10 Analytical Ingredients, 1 Platform
Frost Radar—2 Major Indices, 10 Analytical Ingredients, 1 Platform (continued)
Frost Radar—C2A
Frost Radar™: Benchmarking Future Growth Potential 2 Major Indices, 10 Analytical Ingredients, 1 Platform
Growth Index
Growth Index (GI) is a measure of a company’s growth performance and track record, along with its ability to develop and execute a fully aligned growth strategy and vision; a robust growth pipeline system; and effective market, competitor, and end-user focused sales and marketing strategies.
- Market Share (previous 3 years)
This is a comparison of a company’s market share relative to its competitors in a given market space for the previous 3 years. - Revenue Growth (previous 3 years)
This is a look at a company’s revenue growth rate for the previous 3 years in the market/industry/category that forms the context for the given Frost Radar™. - Growth Pipeline
This is an evaluation of the strength and leverage of a company’s growth pipeline system to continuously capture, analyze, and prioritize its universe of growth opportunities. - Vision and Strategy
This is an assessment of how well a company’s growth strategy is aligned with its vision. Are the investments that a company is making in new products and markets consistent with the stated vision? - Sales and Marketing
This is a measure of the effectiveness of a company’s sales and marketing efforts in helping it drive demand and achieve its growth objectives.
Innovation Index
Innovation Index (II) is a measure of a company’s ability to develop products/ services/ solutions (with a clear understanding of disruptive Mega Trends) that are globally applicable, are able to evolve and expand to serve multiple markets and are aligned to customers’ changing needs.
- INNOVATION SCALABILITY
This determines whether an organization’s innovations are globally scalable and applicable in both developing and mature markets, and also in adjacent and non-adjacent industry verticals. - RESEARCH AND DEVELOPMENT
This is a measure of the efficacy of a company’s R&D strategy, as determined by the size of its R&D investment and how it feeds the innovation pipeline. - PRODUCT PORTFOLIO
This is a measure of a company’s product portfolio, focusing on the relative contribution of new products to its annual revenue. - MEGATRENDS LEVERAGE
This is an assessment of a company’s proactive leverage of evolving, long-term opportunities and new business models, as the foundation of its innovation pipeline. - CUSTOMER ALIGNMENT
This evaluates the applicability of a company’s products/services/solutions to current and potential customers, as well as how its innovation strategy is influenced by evolving customer needs.
Significance of Being on the Frost Radar™
Companies plotted on the Frost RadarTM are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future.
- GROWTH POTENTIAL
Your organization has significant future growth potential, which makes it a Company to Action. - BEST PRACTICES
Your organization is well positioned to shape Growth Pipeline™ best practices in your industry. - COMPETITIVE INTENSITY
Your organization is one of the key drivers of competitive intensity in the growth environment. - CUSTOMER VALUE
Your organization has demonstrated the ability to significantly enhance its customer value proposition. - PARTNER POTENTIAL
Your organization is top of mind for customers, investors, value chain partners, and future talent as a significant value provider.
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Growth Dialog™
A tailored session with you where we identify the:- Strategic Imperatives
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Impacting your company's future growth potential.
| Deliverable Type | Frost Radar |
|---|---|
| No Index | No |
| Podcast | No |
| Author | Varun Krishna Murthy |
| Industries | Automotive |
| WIP Number | MF2C-01-00-00-00 |
| Is Prebook | No |
| GPS Codes | 9800-A6,9807-A6,9813-A6,9AF6-A6,9B13-A6 |
Frost Radar in the Global LiDAR Market
A Measurement System to Spark Companies 2 Action (C2A)—Innovation That Fuels New Deal Flow and Growth Pipelines
24-Dec-2019
North America
Frost Radar