The Frost Radar focuses on the global video managed services market and the related research with a base year of 2017. Video managed services, by definition, are services where entire portions of a content provider’s digital media workflows are outsourced to a third party. Video managed services are distinct from professional services or consulting services in that video managed services are round-the-clock outsourcing instead of one-time engagements with the option of ongoing maintenance. Video managed services are also different from cloud-based outsourcing, which involves the entire operation rather than just the computation components being outsourced. In terms of solution features and structure, the video managed services market can vary depending on the definitions and scope of vendors. This creates significant market confusion when content providers and others in the M&E space examine vendors that offer video managed services. As such, Frost & Sullivan has excluded video managed services providers that are platform-as-a-service or that consult on OTT D2C strategies. This analysis does include providers that have microservices or modules with an architecture platform that performs video workflow through a managed service. A video managed service vendor focuses on three main customer segments: broadcasters, pay TV providers, and content owners and publishers. The market is in nascent stages of growth as homegrown video workflows, online video platform outsourcing, and system integrators challenge market growth. Furthermore, there is internal pushback from IT and financial advisors of content providers as video managed services are viewed as too costly to use for building and managing seemingly simple video workflows. However, cost benefits associated with video managed services will ignite adoption later as video workflows become more complex. Rising D2C OTT competition will encourage content providers to invest in faster go-to-market solutions for their video workflows. Global expansion and content localization will further complicate video workflows as well, necessitating investments in help from video managed services providers.
The Frost Radar reveals the market positioning of companies in an industry using their Growth and Innovation scores as highlighted in the Frost Radar methodology. The document presents competitive profiles on each of the companies in the Frost Radar based on their strengths, opportunities, and a small discussion on their positioning. Frost & Sullivan analyzes hundreds of companies in the industry and benchmarks them across 10 criteria on the Frost Radar, where the leading companies in the industry are then positioned. Industry leaders on both the Growth and Innovation indices are recognized as best practice recipients.
Industry Overview
Industry Overview (continued)
Industry Overview (continued)
The Frost Radar
Frost Radar—Description of Companies Plotted
Frost Radar—Description of Companies Plotted (continued)
Frost Radar—Description of Companies Plotted (continued)
BAMTECH Media
Deltatre
Amagi Media Labs
NeuLion
Deluxe Entertainment Services Group
iStreamPlanet
Vubiquity
Accenture
NBC Sports Playmaker Media
Red Bee Media
MX1
Piksel
Verizon Digital Media Services
The Last Word—Key Takeaways
Legal Disclaimer
Frost Radar—2 Major Indices, 10 Analytical Ingredients, 1 Platform
Frost Radar—2 Major Indices, 10 Analytical Ingredients, 1 Platform (continued)
Frost Radar—C2A
Frost Radar™: Benchmarking Future Growth Potential 2 Major Indices, 10 Analytical Ingredients, 1 Platform
Growth Index
Growth Index (GI) is a measure of a company’s growth performance and track record, along with its ability to develop and execute a fully aligned growth strategy and vision; a robust growth pipeline system; and effective market, competitor, and end-user focused sales and marketing strategies.
- Market Share (previous 3 years)
This is a comparison of a company’s market share relative to its competitors in a given market space for the previous 3 years. - Revenue Growth (previous 3 years)
This is a look at a company’s revenue growth rate for the previous 3 years in the market/industry/category that forms the context for the given Frost Radar™. - Growth Pipeline
This is an evaluation of the strength and leverage of a company’s growth pipeline system to continuously capture, analyze, and prioritize its universe of growth opportunities. - Vision and Strategy
This is an assessment of how well a company’s growth strategy is aligned with its vision. Are the investments that a company is making in new products and markets consistent with the stated vision? - Sales and Marketing
This is a measure of the effectiveness of a company’s sales and marketing efforts in helping it drive demand and achieve its growth objectives.
Innovation Index
Innovation Index (II) is a measure of a company’s ability to develop products/ services/ solutions (with a clear understanding of disruptive Mega Trends) that are globally applicable, are able to evolve and expand to serve multiple markets and are aligned to customers’ changing needs.
- INNOVATION SCALABILITY
This determines whether an organization’s innovations are globally scalable and applicable in both developing and mature markets, and also in adjacent and non-adjacent industry verticals. - RESEARCH AND DEVELOPMENT
This is a measure of the efficacy of a company’s R&D strategy, as determined by the size of its R&D investment and how it feeds the innovation pipeline. - PRODUCT PORTFOLIO
This is a measure of a company’s product portfolio, focusing on the relative contribution of new products to its annual revenue. - MEGATRENDS LEVERAGE
This is an assessment of a company’s proactive leverage of evolving, long-term opportunities and new business models, as the foundation of its innovation pipeline. - CUSTOMER ALIGNMENT
This evaluates the applicability of a company’s products/services/solutions to current and potential customers, as well as how its innovation strategy is influenced by evolving customer needs.
Significance of Being on the Frost Radar™
Companies plotted on the Frost RadarTM are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future.
- GROWTH POTENTIAL
Your organization has significant future growth potential, which makes it a Company to Action. - BEST PRACTICES
Your organization is well positioned to shape Growth Pipeline™ best practices in your industry. - COMPETITIVE INTENSITY
Your organization is one of the key drivers of competitive intensity in the growth environment. - CUSTOMER VALUE
Your organization has demonstrated the ability to significantly enhance its customer value proposition. - PARTNER POTENTIAL
Your organization is top of mind for customers, investors, value chain partners, and future talent as a significant value provider.
Speak directly with our analytics experts for tailored recommendations.
Purchase includes:
- Report download
- Growth Dialog™ with our experts
Growth Dialog™
A tailored session with you where we identify the:- Strategic Imperatives
- Growth Opportunities
- Best Practices
- Companies to Action
Impacting your company's future growth potential.
| Deliverable Type | Frost Radar |
|---|---|
| No Index | No |
| Podcast | No |
| Author | Melody Siefken |
| Industries | Entertainment and Media |
| WIP Number | K346-01-00-00-00 |
| Is Prebook | No |
| GPS Codes | 9523-D1,9705-C1,9A3C-D1,9A3D-D1 |
Frost Radar in the Global Video Managed Services Market
A Measurement System to Spark Companies 2 Action (C2A)—Innovation That Fuels New Deal Flow and Growth Pipelines
12-Mar-2019
North America
Frost Radar
