Software-defined wide area network (SD-WAN) is a software approach to manage and control underlying enterprise network technologies that can include direct internet, wireless, broadband, Ethernet, and multiprotocol label switching; to realize the benefits of SD-WAN, a mix of underlay technologies is necessary.
SD-WAN is now often sold as part of a secure access secure edge SASE bundle, as nearly all vendors want to manage networks and network security across the LAN, WAN, cloud, SaaS, and on-prem data center. The focus is on end-to-end management of the digital infrastructure that sits between the end users and the application stack. Frost & Sullivan sees the service provider community focusing on multicloud-networking (MCN) and zero trust network access (ZTNA) as the most compelling offers, with single-vendor and best-of-breed solutions both popular.
This Frost Radar™ is an update from 2021 and 2022. Frost & Sullivan interviewed vendors in late 2023 and early 2024 and selected eight managed SD-WAN providers in North America to benchmark for 2024. The portfolios of the major providers are not adding vendor choices because of the maturity of the market and M&A activity (HPE acquired Juniper; Broadcom bought VMware; and Cisco purchased Splunk, which is not a direct SD-WAN play but will help with intelligence and reporting of much of Cisco’s product line). The providers are now in a wait-and-see partner approach to evaluate how these acquisitions translate into enhancements in the portfolio. While the vendor choices did not expand, the number of managed sites is growing at a double-digit rate for most providers. Frost & Sullivan has noticed excitement about SD-WAN plus ZTNA and managed Wi-Fi/LAN services for providers’ “land and expand” strategies. Network-as-a-Service is top of mind, with providers packaging direct internet access, SD-WAN, SASE, and MCN into such offerings.
Frost & Sullivan analyzes numerous companies in an industry. Those selected for further analysis based on their leadership or other distinctions are benchmarked across 10 Growth and Innovation criteria to reveal their position on the Frost Radar™. The publication presents competitive profiles of each company on the Frost Radar™ considering their strengths and the opportunities that best fit those strengths.
Managed SD-WAN Services in North America 2024
- Managed SD-WAN Services in North America
Frost Radar™: Benchmarking Future Growth Potential 2 Major Indices, 10 Analytical Ingredients, 1 Platform
Growth Index
Growth Index (GI) is a measure of a company’s growth performance and track record, along with its ability to develop and execute a fully aligned growth strategy and vision; a robust growth pipeline system; and effective market, competitor, and end-user focused sales and marketing strategies.
- Market Share (previous 3 years)
This is a comparison of a company’s market share relative to its competitors in a given market space for the previous 3 years. - Revenue Growth (previous 3 years)
This is a look at a company’s revenue growth rate for the previous 3 years in the market/industry/category that forms the context for the given Frost Radar™. - Growth Pipeline
This is an evaluation of the strength and leverage of a company’s growth pipeline system to continuously capture, analyze, and prioritize its universe of growth opportunities. - Vision and Strategy
This is an assessment of how well a company’s growth strategy is aligned with its vision. Are the investments that a company is making in new products and markets consistent with the stated vision? - Sales and Marketing
This is a measure of the effectiveness of a company’s sales and marketing efforts in helping it drive demand and achieve its growth objectives.
Innovation Index
Innovation Index (II) is a measure of a company’s ability to develop products/ services/ solutions (with a clear understanding of disruptive Mega Trends) that are globally applicable, are able to evolve and expand to serve multiple markets and are aligned to customers’ changing needs.
- INNOVATION SCALABILITY
This determines whether an organization’s innovations are globally scalable and applicable in both developing and mature markets, and also in adjacent and non-adjacent industry verticals. - RESEARCH AND DEVELOPMENT
This is a measure of the efficacy of a company’s R&D strategy, as determined by the size of its R&D investment and how it feeds the innovation pipeline. - PRODUCT PORTFOLIO
This is a measure of a company’s product portfolio, focusing on the relative contribution of new products to its annual revenue. - MEGATRENDS LEVERAGE
This is an assessment of a company’s proactive leverage of evolving, long-term opportunities and new business models, as the foundation of its innovation pipeline. - CUSTOMER ALIGNMENT
This evaluates the applicability of a company’s products/services/solutions to current and potential customers, as well as how its innovation strategy is influenced by evolving customer needs.
Significance of Being on the Frost Radar™
Companies plotted on the Frost RadarTM are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future.
- GROWTH POTENTIAL
Your organization has significant future growth potential, which makes it a Company to Action. - BEST PRACTICES
Your organization is well positioned to shape Growth Pipeline™ best practices in your industry. - COMPETITIVE INTENSITY
Your organization is one of the key drivers of competitive intensity in the growth environment. - CUSTOMER VALUE
Your organization has demonstrated the ability to significantly enhance its customer value proposition. - PARTNER POTENTIAL
Your organization is top of mind for customers, investors, value chain partners, and future talent as a significant value provider.
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A tailored session with you where we identify the:- Strategic Imperatives
- Growth Opportunities
- Best Practices
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Impacting your company's future growth potential.
| Deliverable Type | Frost Radar |
|---|---|
| Author | Stephen Thomas |
| Industries | Cross Industries |
| No Index | No |
| Is Prebook | No |
| Keyword 1 | Sd-Wan Strategic Market |
| Keyword 2 | Sd-Wan Services Market |
| Keyword 3 | Managed Sd-Wan Services Trends |
| Podcast | No |
| WIP Number | K99B-01-00-00-00 |
Frost Radar™: Managed SD-WAN Services in North America, 2024
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
29-May-2024
North America
Frost Radar
