Frost Radar™: Global Email Security Market, 2020
Published on: 27-Apr-2021 | SKU: IT04316-GL-MR_25397

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The Frost & Sullivan report analyzes the global market for Email security and presents this in the Frost Radar™. This measures growth rates in addition to absolute revenues and combines them with several other factors to measure companies’ performance along the growth axis. Companies are also measured along an innovation axis. Companies plotted on the Frost Radar™ are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future. Email is still the number one threat vector. It is the most used mode of corporate communication and remains the de facto standard for B2B and B2C communications. Email is now the primary channel for business communication highlighted further by the surging trend of Work From Home (WFH). In the last few years the complexity and volume of threats have increased significantly. Email-based threats have become big business targeting specific verticals as well as individuals within organizations. Threat vectors continue to evolve. The need for secure email has never been stronger. Attackers are focusing more on people and less on systems. Business Email Compromise (BEC) fraud continues to affect organizations large and small. Consequently traditional security solutions that are designed to protect systems and infrastructure are now inadequate. There has been an increase in sophisticated and highly targeted email borne attacks. Many attacks use social engineering techniques. For businesses of all sizes, this is a serious problem as the legitimate communication channel they rely on extensively, email, is also the channel-of-choice for delivering malware and malwareless attacks. There are more sophisticated attacks combining email and cloud accounts. Cybercriminals are leveraging the fear and uncertainty concerning COVID-19. The most significant trend in the email security market is the acceleration of organizations migrating to the cloud. Customers are adopting cloud-based mailbox services and migrating and augmenting their email security to the cloud from on-premises appliances. The high adoption rates for Microsoft Office 365 have caused the biggest loss of email security posture for organizations. Organizations are looking for integrated solutions that enable them to consolidate vendors and increase operational efficiencies while gaining stronger, comprehensive security. In such a competitive environment, email security vendors need to differentiate.

Author: Tony Massimini

Strategic Imperative

Strategic Imperative (continued)

Growth Environment

Frost Radar™: Global Email Security Market

Frost Radar™: Global Email Security Market (continued)

Frost Radar™: Competitive Environment

Frost Radar™: Competitive Environment (continued)

Frost Radar™: Competitive Environment (continued)

Agari

Barracuda Networks

Broadcom (Symantec)

Cisco

Check Point

FireEye

Forcepoint

Fortinet

Mimecast

Proofpoint

Sophos

Trend Micro

Strategic Insights

Significance of Being on the Frost Radar™

Frost Radar™ Empowers the CEO’s Growth Team

Frost Radar™ Empowers Investors

Frost Radar™ Empowers Customers

Frost Radar™ Empowers the Board of Directors

Frost Radar™: Benchmarking Future Growth Potential

Frost Radar™: Benchmarking Future Growth Potential

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Frost Radar™: Benchmarking Future Growth Potential 2 Major Indices, 10 Analytical Ingredients, 1 Platform

Growth Index

Growth Index (GI) is a measure of a company’s growth performance and track record, along with its ability to develop and execute a fully aligned growth strategy and vision; a robust growth pipeline system; and effective market, competitor, and end-user focused sales and marketing strategies.

  • Market Share (previous 3 years)
    This is a comparison of a company’s market share relative to its competitors in a given market space for the previous 3 years.
  • Revenue Growth (previous 3 years)
    This is a look at a company’s revenue growth rate for the previous 3 years in the market/industry/category that forms the context for the given Frost Radar™.
  • Growth Pipeline
    This is an evaluation of the strength and leverage of a company’s growth pipeline system to continuously capture, analyze, and prioritize its universe of growth opportunities.
  • Vision and Strategy
    This is an assessment of how well a company’s growth strategy is aligned with its vision. Are the investments that a company is making in new products and markets consistent with the stated vision?
  • Sales and Marketing
    This is a measure of the effectiveness of a company’s sales and marketing efforts in helping it drive demand and achieve its growth objectives.

Innovation Index

Innovation Index (II) is a measure of a company’s ability to develop products/ services/ solutions (with a clear understanding of disruptive Mega Trends) that are globally applicable, are able to evolve and expand to serve multiple markets and are aligned to customers’ changing needs.

  • INNOVATION SCALABILITY
    This determines whether an organization’s innovations are globally scalable and applicable in both developing and mature markets, and also in adjacent and non-adjacent industry verticals.
  • RESEARCH AND DEVELOPMENT
    This is a measure of the efficacy of a company’s R&D strategy, as determined by the size of its R&D investment and how it feeds the innovation pipeline.
  • PRODUCT PORTFOLIO
    This is a measure of a company’s product portfolio, focusing on the relative contribution of new products to its annual revenue.
  • MEGATRENDS LEVERAGE
    This is an assessment of a company’s proactive leverage of evolving, long-term opportunities and new business models, as the foundation of its innovation pipeline.
  • CUSTOMER ALIGNMENT
    This evaluates the applicability of a company’s products/services/solutions to current and potential customers, as well as how its innovation strategy is influenced by evolving customer needs.

Significance of Being on the Frost Radar™

Companies plotted on the Frost RadarTM are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future.

  • GROWTH POTENTIAL
    Your organization has significant future growth potential, which makes it a Company to Action.
  • BEST PRACTICES
    Your organization is well positioned to shape Growth Pipeline™ best practices in your industry.
  • COMPETITIVE INTENSITY
    Your organization is one of the key drivers of competitive intensity in the growth environment.
  • CUSTOMER VALUE
    Your organization has demonstrated the ability to significantly enhance its customer value proposition.
  • PARTNER POTENTIAL
    Your organization is top of mind for customers, investors, value chain partners, and future talent as a significant value provider.

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Impacting your company's future growth potential.

The Frost & Sullivan report analyzes the global market for Email security and presents this in the Frost Radar™. This measures growth rates in addition to absolute revenues and combines them with several other factors to measure companies’ performance along the growth axis. Companies are also measured along an innovation axis. Companies plotted on the Frost Radar™ are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future. Email is still the number one threat vector. It is the most used mode of corporate communication and remains the de facto standard for B2B and B2C communications. Email is now the primary channel for business communication highlighted further by the surging trend of Work From Home (WFH). In the last few years the complexity and volume of threats have increased significantly. Email-based threats have become big business targeting specific verticals as well as individuals within organizations. Threat vectors continue to evolve. The need for secure email has never been stronger. Attackers are focusing more on people and less on systems. Business Email Compromise (BEC) fraud continues to affect organizations large and small. Consequently traditional security solutions that are designed to protect systems and infrastructure are now inadequate. There has been an increase in sophisticated and highly targeted email borne attacks. Many attacks use social engineering techniques. For businesses of all sizes, this is a serious problem as the legitimate communication channel they rely on extensively, email, is also the channel-of-choice for delivering malware and malwareless attacks. There are more sophisticated attacks combining email and cloud accounts. Cybercriminals are leveraging the fear and uncertainty concerning COVID-19. The most significant trend in the email security market is the acceleration of organizations migrating to the cloud. Customers are adopting cloud-based mailbox services and migrating and augmenting their email security to the cloud from on-premises appliances. The high adoption rates for Microsoft Office 365 have caused the biggest loss of email security posture for organizations. Organizations are looking for integrated solutions that enable them to consolidate vendors and increase operational efficiencies while gaining stronger, comprehensive security. In such a competitive environment, email security vendors need to differentiate. Author: Tony Massimini
More Information
Deliverable Type Frost Radar
No Index No
Podcast No
Author Tony Massimini
Industries Information Technology
WIP Number K5DE-01-00-00-00
Is Prebook No
GPS Codes 9659

Frost Radar™: Global Email Security Market, 2020

Information TechnologyFrost Radar™: Global Email Security Market, 2020 Updated Research Available

A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines

RELEASE DATE
27-Apr-2021
REGION
Global
Deliverable Type
Frost Radar
Research Code: K5DE-01-00-00-00
SKU: IT04316-GL-MR_25397
AvailableYesPDF Download
$4,950.00
In stock
SKU
IT04316-GL-MR_25397