North American businesses and public-sector organizations are facing heightened challenges as COVID-19 quarantines and other lifestyle changes affect the way workers perform their job tasks and interact with co-workers, customers and partners. The unprecedented rise in remote work, supply-chain disruption, customer demand volatility and elevated employee and customer safety concerns brought to light the need to update business continuity programs and accelerate business process automation.
Digital technologies, including cloud communications solutions, have captured the spotlight in this time of crisis. Cloud-based video meetings, team collaboration, phone system and UCaaS have provided much-needed tools for remote knowledge and task workers, as well as certain frontliners, such as doctors, nurses and teachers, to stay connected with both their internal teams and external parties, including customers, patients, students, suppliers and distributors.
The North American hosted IP telephony and UCaaS market has been on a steady growth trajectory for the past two decades. The global pandemic is likely to have a net positive impact on market growth in the long term as many businesses accelerate their digital transformation strategies and embrace cloud services as the key pillar of enhanced business continuity programs.
In the near term, UCaaS solutions are likely to see pockets of rapid growth in certain customer segments and verticals. However, cloud migration, as well as overall digital technology investments, may be hampered by the global economic recession, pervasive workforce reduction and rampant business failure, particularly among small businesses in the US. New user and customer acquisitions are likely to offset installed base churn and delayed new projects for the majority of service providers and thus for the market as a whole.
The North American hosted IP telephony and UCaaS market remains highly fragmented despite ongoing mergers and acquisitions. New product launches by a variety of technology developers, as well as increasing popularity of wholesale services and private-label UCaaS offerings are likely to perpetuate market fragmentation in the foreseeable future.
Key success factors in the North American hosted IP telephony and UCaaS market include:
• Completeness of UCaaS portfolio, including a robust cloud PBX feature set, mobility, and advanced collaboration capabilities such as video meetings, group chat and team spaces
• Flexible solution packaging and pricing
• Open, scalable and extensible cloud platform
• Excellent service quality, reliability, security and compliance
• Compelling channel programs
• International presence
• Strong brand recognition
• Digital customer journey for SMB
• Robust implementation
Frost & Sullivan tracks more than 120 service providers hosting their own proprietary platforms or solutions delivered by third-party technology developers. Of those, 30 providers have been selected for their growth and innovation leadership, notable accomplishments in the past year and prospects for success based on their technology development roadmaps and effective go-to-market strategies.
Author: Elka Popova

The Strategic Imperative
The Strategic Imperative (continued)
The Growth Environment
The Growth Environment (continued)
The Growth Environment (continued)
The Frost Radar™: North American Hosted IP Telephony and UCaaS Market
The Frost Radar™: North American Hosted IP Telephony and UCaaS Market (continued)
Frost Radar™: Competitive Environment
Frost Radar™: Competitive Environment (continued)
Frost Radar™: Competitive Environment (continued)
Frost Radar™: Competitive Environment (continued)
8x8
AT&T
Bell Canada
bvoip
CallTower
CBTS
Cisco
Comcast
CoreDial
Dialpad
Evolve IP
Fuze
Intermedia
Intrado
LogMeIn
Lumen (Previously CenturyLink)
Microsoft
Mitel
Momentum Telecom
NetFortris
Nextiva
NWN
Ooma
RingCentral
Star2Star
TPx Communications
Verizon
Vonage
Windstream
Zoom
Strategic Insights
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Frost Radar™: Benchmarking Future Growth Potential
Frost Radar™: Benchmarking Future Growth Potential
Frost Radar™: Benchmarking Future Growth Potential
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Frost Radar™: Benchmarking Future Growth Potential 2 Major Indices, 10 Analytical Ingredients, 1 Platform
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Significance of Being on the Frost Radar™
Companies plotted on the Frost RadarTM are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future.
- GROWTH POTENTIAL
Your organization has significant future growth potential, which makes it a Company to Action. - BEST PRACTICES
Your organization is well positioned to shape Growth Pipeline™ best practices in your industry. - COMPETITIVE INTENSITY
Your organization is one of the key drivers of competitive intensity in the growth environment. - CUSTOMER VALUE
Your organization has demonstrated the ability to significantly enhance its customer value proposition. - PARTNER POTENTIAL
Your organization is top of mind for customers, investors, value chain partners, and future talent as a significant value provider.
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| Deliverable Type | Frost Radar |
|---|---|
| No Index | No |
| Podcast | No |
| Predecessor | K371-01-00-00-00 |
| Author | Elka Popova |
| Industries | Telecom |
| WIP Number | K515-01-00-00-00 |
| Is Prebook | No |
| GPS Codes | 9717-C3,9705-C1,9610,9656,9724 |
Frost Radar™: North American Hosted IP Telephony and UCaaS Market
Benchmarking Future Growth Potential
04-Nov-2020
North America
Frost Radar
