Growth Opportunities in the South African Connected Truck Telematics Industry
Published on: 30-May-2024 | SKU: AU_2024_756

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South Africa's commercial vehicle telematics industry exhibits significant growth potential, particularly in the basic track-and-trace segment. With the integration of affordable enhancements, opportunities to expand into mid-tier and advanced solutions will open up. In addition to the ongoing energy and utilities challenges, governmental regulatory support and incentives for foreign players are notably lacking. Nevertheless, the country presents favorable prospects for new vendors despite prevailing geopolitical conditions. By the end of 2023, approximately 930,000 of an estimated 3.6 million commercial vehicles were equipped with telematics devices and services. This includes around 3.1 million light commercial vehicles (LCVs) and 0.5 million medium and heavy commercial vehicles (M/HCVs), representing a collective penetration rate of approximately 26%. Local telematics service providers (TSPs) dominate the market because of consolidation. Mix Telematics, Ctrack, Altech Netstar, Cartrack, and Tracker, the top five vendors, collectively hold a share of approximately 75%. Market expansion hinges on adherence to existing safety regulations and driver-centric mandates, compelling fleet operators to embrace telematics solutions for compliance. In South Africa, fuel efficiency and vehicle safety stand out as primary motivations for fleet investment in telematics, overshadowing considerations related to compliance and overall performance.

Author: Mugundhan Deenadayalan

Revenue Forecast

The revenue estimate for the base year 2023 is $190.6 million, with a CAGR of 17.3% for the study period 2023–2028.

Revenue Forecast

 

 

The Impact of the Top 3 Strategic Imperatives on the South African Connected Truck Telematics Industry

strong>Competitive Intensity Why:

  • The South African truck telematics industry is highly consolidated with the top 5 companies holding more than 70% market share. Local players dominate the industry, and competitive intensity is less in the region.

Frost Perspective:

  • New local and international players looking to enter the industry have very little incentive to do so because they will need to offer higher value-add in terms of the breadth and width of solutions at reduced price points.
  • Customer service is an important vendor selection criterion for fleets.

Geopolitical Chaos

Why:

  • South Africa is still recovering from its energy and water crisis which involves frequent energy disruptions and power outs. The country is going through several internal geopolitical transformations, and foreign companies looking to expand into the country find the regulations and infrastructure unfavorable.

Frost Perspective:

  • More government involvement, in terms of subsidies and grants toward technologies that enable environment improvement and carbon neutrality, will certainly help new mobility businesses address these issues.

Internal Challenges

Why:

  • Several internal challenges such as competitive rivalry, supplier power, buyer power, and threat of substitution influence the dynamics of the South African industry. Cost plays a crucial role in market penetration.

Frost Perspective:

  • Promoting a competitive market environment will help reduce costs by increasing the number of options available to fleet owners. Government involvement will be an important factor in regional market growth.

 

Competitive Environment

Number of CompetitorsMore than 10 competitors with a top 5 combined market share of approximately 76.8%
Competitive FactorsProduct pricing, customer support and service, distributor network, marketing and offers
Key End-user Industry VerticalsTrucking, transport and logistics, distribution, last-mile delivery
Leading CompetitorsMix Telematics, Ctrack, Altech Netstar, Cartrack, Tracker
Distribution StructureDirect, resellers, and marketplace
Notable M&AsPowerFleet merger with Mix Telematics; Cartrack acquired 70% of Picup Technologies

 

Competitors

  • Telematics Service Providers
    • ACM Track
    • Afritelematics
    • Altech Netstar
    • Autotrak
    • Bidtrack (Bidvest Group)
    • Cartrack
    • Ctrack
    • Digit Vehicle Tracking
    • Geotab
    • Globaltrack
  • OEMs
    • Daimler
    • Isuzu
    • MAN Trucks
    • Scania
    • Volvo
  • Other Key Value Chain Providers
    • Bosch
    • Oracle
    • SAP

Why is it Increasingly Difficult to Grow?

The Strategic Imperative 8™

The Impact of the Top 3 Strategic Imperatives on the South African Connected Truck Telematics Industry

Scope of Analysis

Business Models

Hardware Types and Purchase Models

Competitive Environment

Competitors

Growth Metrics

Growth Drivers

Growth Restraints

Forecast Considerations

Revenue Forecast

Revenue Forecast Analysis

Revenue Share

Revenue Share Analysis

Connected Truck Telematics Industry Evolution

Connected Truck Telematics Outlook

Key Findings

Industry Trends Influencing Telematics Adoption

Challenges for Telematics in the South African Trucking Industry

Technology Ecosystem

Business Models of OEMs and TSPs

Ecosystem Partners and Local Partnerships

Connected Truck Telematics Installed Base Forecast

South Africa Telematics Installed Base by Contribution

Installed Base Forecast and Analysis, South Africa

Telematics Product Type Range

Telematics Product Package Range

M&HCV Third-party Service Providers

M&HCV OEMS

Opportunity by Hardware Type

Opportunity by Package Type

Opportunities by Services—Top 3 Services

Opportunity by Vehicle Type

Opportunity by Fleet Type

Opportunity by Industry Type

Opportunity by Solution Type

Opportunity by Solution Type (continued)

Opportunity Regions

Growth Opportunity 1—Expansion via M&As

Growth Opportunity 1—Expansion via M&As (continued)

Growth Opportunity 2—Investments in Start-ups

Growth Opportunity 2—Investments in Start-ups (continued)

Growth Opportunity 3—Partner Network Integration

Growth Opportunity 3—Partner Network Integration (continued)

Best Practices Recognition

Frost Radar

Benefits and Impacts of Growth Opportunities

Next Steps

Take the Next Step

List of Exhibits

Legal Disclaimer

List of Figures
  • Connected Truck Telematics: Growth Metrics, South Africa, 2023
  • Connected Truck Telematics: Growth Drivers, South Africa, 2024–2028
  • Connected Truck Telematics: Growth Restraints, South Africa, 2024–2028
  • Connected Truck Telematics: Service Revenue Forecast, South Africa, 2023–2028
  • Connected Truck Telematics: Revenue Share, South Africa, 2023
  • Connected Truck Telematics Trends, South Africa, 2023
  • Connected Truck Telematics: Installed Base Forecast, South Africa, 2023–2024
  • Connected Truck Telematics: Installed Base by Contribution, South Africa, 2023
  • Connected Truck Telematics: Installed Base Forecast, South Africa, 2023–2028

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South Africa's commercial vehicle telematics industry exhibits significant growth potential, particularly in the basic track-and-trace segment. With the integration of affordable enhancements, opportunities to expand into mid-tier and advanced solutions will open up. In addition to the ongoing energy and utilities challenges, governmental regulatory support and incentives for foreign players are notably lacking. Nevertheless, the country presents favorable prospects for new vendors despite prevailing geopolitical conditions. By the end of 2023, approximately 930,000 of an estimated 3.6 million commercial vehicles were equipped with telematics devices and services. This includes around 3.1 million light commercial vehicles (LCVs) and 0.5 million medium and heavy commercial vehicles (M/HCVs), representing a collective penetration rate of approximately 26%. Local telematics service providers (TSPs) dominate the market because of consolidation. Mix Telematics, Ctrack, Altech Netstar, Cartrack, and Tracker, the top five vendors, collectively hold a share of approximately 75%. Market expansion hinges on adherence to existing safety regulations and driver-centric mandates, compelling fleet operators to embrace telematics solutions for compliance. In South Africa, fuel efficiency and vehicle safety stand out as primary motivations for fleet investment in telematics, overshadowing considerations related to compliance and overall performance. Author: Mugundhan Deenadayalan
More Information
Deliverable Type Market Research
Author Mugundhan Deenadayalan
Industries Automotive
No Index No
Is Prebook No
Keyword 1 Truck Telematics Industry Market
Keyword 2 Connected Truck Telematics
Keyword 3 Connected Truck Market
List of Charts and Figures Connected Truck Telematics: Growth Metrics, South Africa, 2023~ Connected Truck Telematics: Growth Drivers, South Africa, 2024–2028~ Connected Truck Telematics: Growth Restraints, South Africa, 2024–2028~ Connected Truck Telematics: Service Revenue Forecast, South Africa, 2023–2028~ Connected Truck Telematics: Revenue Share, South Africa, 2023~ Connected Truck Telematics Trends, South Africa, 2023~ Connected Truck Telematics: Installed Base Forecast, South Africa, 2023–2024~ Connected Truck Telematics: Installed Base by Contribution, South Africa, 2023~ Connected Truck Telematics: Installed Base Forecast, South Africa, 2023–2028~
Podcast No
WIP Number MH2B-01-00-00-00

Growth Opportunities in the South African Connected Truck Telematics Industry

AutomotiveGrowth Opportunities in the South African Connected Truck Telematics Industry

Despite Multiple Local Challenges and Geopolitical Uncertainties, South Africa Presents Significant Growth Opportunities in the Light Commercial Vehicle Segment

RELEASE DATE
30-May-2024
REGION
Global
Deliverable Type
Market Research
Research Code: MH2B-01-00-00-00
SKU: AU_2024_756
AvailableYesPDF Download
$4,950.00
In stock
SKU
AU_2024_756