Themes

09 Feb 2021  |  Latin America  |  Frost Radar

Frost Radar™: Customer Experience Outsourcing Services Market in Latin America, 2020

A Benchmarking System to Spark Companies to Action—Innovation That Fuels New Deal Flow and Growth Pipelines

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Customer experience (CX) is becoming the primary factor impacting customer loyalty and the key differentiator deciding a business’ fate. Demand for outsourced CX services is growing steadily in today’s consumer-centric marketplace as customers demand more personalized, relevant, proactive, and engaging experiences. A superior end-to-end CX jour...

11 May 2021  |  Latin America  |  Customer Research

Latin-America Cloud User Survey, 2020

Strong Support, Simpler Processes, and Cloud Evangelism will Be Crucial for Successful Cloud Adoption and Implementation Post-Pandemic

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Latin American businesses continue to pursue the digital transformation they began several years ago, with a growing percentage of companies adopting new technologies and moving data and applications from on-premises data centers to the cloud. In fact, 2020 represented a tipping point for IT investments in the region, with companies splitting their...

In 2020, remote work and social distancing norms drove millions of businesses to cancel their brick-and-mortar events and shift to webinars and virtual events as an alternative to connect with distributed audiences. Driven by the long term, sustainable impact of distributed and hybrid work and adoption of digital channels, webinars and virtual eve...

The Latin American data center colocation market shows a strong future growth potential, enhanced by current cloud demand, new investments, and the region’s move toward increased digitization. According to Frost & Sullivan’s Cloud End-User Survey, nearly 90% of surveyed companies in the region are using colocation today or planning to implement...